As I settle into the rhythms of the New Year, I’ve been revisiting the basics of my business and coming face-to-face with where I get stuck over and over again. Notions of branding and editorial calendars and the like.
WAIT! Before you think you’re in the wrong place or that I’ve changed tacks altogether, bear with me…I’ll get to the point that you need to hear.
When I started out as a practitioner, that’s what I wanted to do: practice modalities to help clients find ease with their health. It never occurred to me, until I was thrown into the wilds after graduation, that I’d also have to think about message and networking. Marketing has become the bellyache that has me lying awake at night considering the possibility of giving it all up in frustration for a simple life of suburban housewifery.
That’s not why I got into this profession! I went back to school so I could guide women to a deeper understanding of their bodies, to teach them about the choices they have to address their health, not to learn about metrics.
It’s my mission to have you to hear the call of you soul as it whispers urges to change a few habits, so your entire being can shine. I can’t do that unless I shine: I have to get out there and do the stuff I’d rather not do.
It’s a form of self-care. You have habits in place which mean you will be feeling your best, that you have the stamina to get through your day, so you can be the effective professional and the present mom you strive to be despite the chaos that has been your life.
So, I do what I gotta do – perhaps grumbling a bit at first – inevitably I learn something about myself, my abilities, my strengths & weaknesses, and a much deeper understanding of how I might help. I learn something new about business in general and maybe navigate the world of marketing with a bit more confidence and skill than before.
One of the coaches I follow describes it as a spiral staircase: you keep going around the same circle, getting to the same place over and over, but each time you do, it’s from a higher vantage point. You’re older, wiser, more experienced and can see the benefits (or downfalls) of what you did before, giving you the foothold to get up to the next level.
It works the same way with your health.
When you’re dealing with a chronic condition, like IBS or anxiety, or when you get one cold after another through the winter: there are times when you feel like you’ve licked it. Whatever remedies or diets or bodywork you’ve tried has you feeling better than you have in ages and you’re convinced it’s gone for good. And maybe it does go for a few weeks, months, years even, but then it shows up again.
Symptoms that are all too familiar – that particular stabbing under your ribs, the spinning thoughts that won’t let you focus or the bone-deep tiredness that signals you’re about to get sick. Again.
So you go on the hunt once more. You head to the doctor, the mindfulness coach, the nutritionist who will have the right answer this time, all the while kicking yourself for the ways you believe you went wrong.
After that anger and self-flagellation and the defeatist rant – that’s it, this is going to stick around for the rest of my life! – after these feelings pass, take a moment to observe what’s actually going on.
Is it exactly the same as it was before or have things shifted, even by the tiniest amount?
Though familiar, is the pain perhaps a little less intense than usual?
Are you having fewer panic attacks?
Does this virus feel like it’s moving through rather than taking up residence in your chest?
Is it possible that you are, in fact, experiencing these symptoms from higher up on the path to full health?
Could it be that what you were doing has helped and this set-back is here for you to learn & integrate the next piece?
In playing with my Tarot cards at the new year, I pulled the Wheel of Fortune in response to what I might experience through the few first months.
At face value, I took it to mean that things are going to be up & down – there will be good days and bad – what else is new?!? Looking more closely, I was drawn to the way that the king and queen hold hands as if they’re trying to keep each other from falling off.
Well, things got rough already last week (set-backs in both business and health), I was immediately reminded to look for that hand to hold. To get out of the worries in my head and talk to my friends and healers and coaches and support groups until I could find a solution, or at least feel stable enough to handle it on my own.
When my gallbladder acted up, I was in the country without my usual arsenal of remedies and without service to reach any wise-women. It forced me to get back to the basics of nourishing food and journaling about what’s happened lately that might have triggered the flare-up. By the time I got home and was able to take some homeopathics, things cleared pretty quickly.
Easy for you, you might think; yes, I have the knowledge and the products at hand. This time, I did. To be honest, that’s not always the case. Sometimes, fear and frustration block my ability to think for myself and I need to call out for help, which might be in the form of new guidance or might simply remind me of what I already know and have.
With business, I got stuck with which direction to take with my ideas, so I jumped in with a coach, started writing out scenarios based on her prompts, only to realise I’d written it all before. Like with my belly, I have what I need already.
AHA! That card is telling me to “Stop reinventing the wheel!” With my business, with my belly – heck, with parenting, marriage and daily routines – I have the tools for success, and I know who I can call to help when I don’t.
It all comes down to stepping back onto that wheel – taking the action that will move you out of what’s going on, that will create the momentum to move you forward and up to the next level. The ride might be a challenge, and you might need to hold on for dear life for a time so you don’t fall off, yet you will get out of the pitfalls faster than if you let yourself fall off the edge entirely.
If things are bad for you right now, if you’re frustrated to be suffering the same pain, your pants still tight and your energy still flat, let me be the hand you need.
Reach out and I’ll take hold: Let’s talk. I have availability to chat with 12 women this month…a half hour to get you moving in the right direction, let’s set up a time!